Massage therapy has always been one of the most popular services offered at spas, both in the U.S. and worldwide.
SpaFinder, Inc., a global spa-and-wellness resource, today announced its annual spa trend forecast. The report identifies global spa trends that SpaFinder’s staff and experts believe will influence spa experiences for both consumers and the industry in the coming year and for decades to come.
The report is based on analyses from a team of experts who visit hundreds of day- and stay-spas each year; interviews with top industry analysts; ongoing research across the spa, travel and beauty sectors; and data derived from SpaFinder’s relationships with more than 9,000 spas and salons across the globe.
1. Aging … Raging: Spas are showing ever-more awareness of the needs of older spa-goers, and beginning to incorporate exercise physiologists, chiropractors, orthopedics and naturopaths who focus on rejuvenation of joints, pain relief and mobility.
2. All eyes on Asia: Yoga, Thai massage, Ayurvedic medicine and acupuncture are staples on many spa menus, and the “Zen” nature of Asian design can be seen in spas worldwide. Read More…


